A New Dawn in Advertising?

Every now and again something comes out of the wood work and hits you between the eyes, something strange, unusual, unseen before, yet equally intriguing and without doubt beautiful. Something that you, or at least I, can’t help but stopping. Staring at. When I first came across the Spring Summer preview shoots of Christian L’enfant Roi’s collection I was instantly memorised. I love the clean colours, simple lines mixed with awkward, even strange poses, finished off with unusual textured clothing. Not only does it make me want to write this blog about it but it sells the clothing too, a must in advertising. I love it! What do you all think, is it a winner or a binner?


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